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A new website for World Press Trends (WPT) has just been launched. The WPT website offers information about the forthcoming World Press Trends 2010 book, including sample country reports, sample summaries, the table of contents, a media kit as well as ordering and contact information.

Also available is information about the World Press Trends Online Database, which contains a wealth of press data from around the world for the past decade.

The World Press Trends 2010 book has been available since 30 June in either PDF or in print, and four new regional editions for Africa, Americas, Asia and Europe will be available after 30 September.

Click here for the website
Order the new World Press Trends book

Grig Davidovitz and Max Levitte describe how newspapers can learn from Google how to develop a revenue model that is connected to their core business. And while Google's core business is search, news sites are the most trustworthy sites online. So instead of erecting pay-walls that drive customers away, newspapers should learn how to leverage trust online.

• Read article

Newsplex, in partnership with the German Press Agency dpa, launched an initiative called goLocal during IFRA Expo 2009 that aims to help support local and regional publishers to make the most of their unique market position.

“We want to make it clear to publishers how to utilise the benefits of regional, local and hyperlocal publishing and business services,” says Dietmar Schantin, Newsplex director and executive director of Publishing, Editorial and General Management at WAN-IFRA. “It is important for publishers to cater to the regional and local audience with compelling regional and local content. This is where a unique advantage can be generated and global, mostly digital, media players can be beaten. At the same time, when we talk about business services, we are not just talking about advertising, we are talking about being a media consultant with comprehensive, agency-like services for regional and local businesses.”

Media-led news agencies, such as the American AP, Austrian APA or German dpa, are seeking new possibilities of supporting shareholders and customers by providing new technical services in the necessary local re-orientation. This includes enriching local contents with metadata that is becoming increasingly important for achieving success on the web, joint content marketing or pursuing copyright infringements. “Besides their core news business, the agencies will develop completely new services in order to support publishing houses effectively – just as we have done for 50 publishing houses with our MINDS platform,” says Meinolf Ellers, CEO of dpa-infocom.

For details about goLocal, contact Dietmar Schantin at: dietmar.schantin@wan-ifra.org

In today’s newspaper publishing environment, leaders face an increasingly complex world in which continual and rapid change is the norm. In a period of uncertainty, asking questions and framing scenarios gives confidence to leaders in this industry to go forward.

Speakers for the 28-29 September Managing the Crisis conference in London included:

• Anna Kirah, Design Anthropologist, Psychologist and Vice President CPH DESIGN 1 2 3, Norway
• Jacques Rosselin, Founder, Vendredi, The french printed blog, France
• Maeve Donovan, Managing Director, The Irish Times, Ireland
• Moritz Wuttke, Founder, NextMediaInitiatives, Switzerland - Shanghai
• Rainer Esser, Managing Director, Die Zeit, Germany
• Richard Wellins, Senior Vice President, Global Marketing and Business Development, Development Dimensions International, USA
• Terry Maguire, Principal, International Media Development & Counsel, Founding Advisor of the Monaco Media Forum, USA
• Theo Blanco, Senior Sales and Marketing Director, Upsala Nya Tidning, Sweden
• Vasily Gatov, Strategy Director at MEDIA3, Vice President of the Russian Publishers Guild, IFRA Board Member, Russia

•  See the Managing the Crisis blog Follow some of the many issues we addressed at this conference with an RSS feed or by e-mail.

• Our interview with Richard Wellins
• Our interview with Anna Kirah

You want to train a group of your staff, but travelling is a problem. With IFRA, you decide where the training takes place! Contact us and we will be pleased to make you an individual offer. Company training is the ideal way to ensure that several colleagues simultaneously reach the same level of knowledge and to jointly develop company-specific processes in an aimed manner.

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