IFRA

Amazon has announced new revenue-sharing terms for magazines and newspapers wishing to join the Kindle platform. Publishers will keep 70 percent of the retail price (minus delivery costs) of each publication sold.
That’s important news for publishers, because it brings some transparency to the revenue-sharing model with Amazon (the previous terms were not revealed, but were reputed to be far less favorable). It also means the most popular digital content stores to date, Apple's iTunes and Amazon, have the same revenue-sharing terms, thus establishing a de facto standard in this area.
The new terms will become available on December 1. In order to be entitled to the new terms, publishers must satisfy several customer experience requirements. For instance, their content be available on all Amazon Kindle devices and Kindle apps for other platforms.
Kindle newspapers and magazines will be available on Kindle reading apps for iPad, iPhone and iPod Touch in the coming weeks, and on Kindle for Android and other apps in the future.
Amazon also announced the beta release of the “Kindle Publishing for Periodicals Tool,” which allows publishers to more easily add their newspaper or magazine to the Kindle Store. “Publishers can quickly create their account, add content and preview Kindle formatting prior to making their titles available for the fast-growing base of Kindle customers,” said the company. According to Amazon, the average time required to launch a new publication for the Kindle is three to four weeks.
Publications launched through Kindle Publishing for Periodicals (KPP) are currently available only in the United States, but will be launched globally in the near future. KPP currently supports publications in English, French, Spanish, German, Italian and Portuguese.