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Growth strategy: Risk vs. Reward

Fri, 2009-12-11 16:35 — Western iMedia

Article ID:
10932

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Christian Unger is the CEO of Ringier, the multimedia publishing group based in Switzerland and the publisher of the daily newspaper Blick. Ringier is a model for media diversification and long-term strategy for growth.

Dean Roper, editor in chief of WAN-IFRA, talked to Unger during the WAN-IFRA Congress in Hyderabad, India, in early December 2009, about Ringier's activities, especially its expansion into other regions of the world. Here is an excerpt of that interview.

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