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Arena Interactive Ltd.

Mobile Discover Your Mobile Potential with AIMO software platform


Mobile Intelligence, Discover Your Mobile Opportunities with AIMO platform


  • Mobile publishing
  • Mobile advertising
  • Mobile video cast
  • Premium SMS/MMS
  • Mobile video/pic upload
  • Automated UGC integration
  • Mass send-out system
  • Automatic device detection

Product portfolio

AIMO provides the publisher a total set of tools to manage the mobile channel for each department of the newspaper. For editorial it provides services for reader interaction and user generated content. For advertising it provides efficient tools for direct marketing by managing more and more specific target groups to attract the advertiser. For marketing it provides tools to deepen the customer relationship by clubbing as well as to take in subscriptions. AIMO offers integrations to several newspaper systems that streamline the internal process of the newspaper thus creating savings. AIMO is offered as a service, including operator connections and premium revenue clearing. Using AIMO the newspaper becomes a member of active network of 100+ newspapers exploiting the mobile channel.


How can I make money from implementing your solution?
Directly by premium sms/mms sent by readers to take part in various services and by advertisers using return messages and other direct campaigs. Indirectly by strenghtening the customer relationship by services for subscribers only.
How can I monitor and measure the effect of your services?
Online statistics are available for each service created (volume/euro) but the newspaper should also monitor the add sales in general as well as circulation numbers that will be affected by the use of the services.
How can I integrate your solution into existing editorial, advertising and CRM systems?
Several integration has been made already for Atex (Advertising), Jaicom (Distribution), Anygraaf (Editorial) and Polopoly (Web CMS) and more to be published shortly. Effective API:s make it easy to do any other integration.
What is your business model and the price range of your solutions?
Software as a Service model including operator connections and premium revenue clearance. Pricing based on the circulation of the customer, starting appr. from 500 euro / month. Revenue share model can also be discussed.
Which reference customers do you have in the publishing sector?
100+ newspapers in Finland, Sweden and Norway including: Kaleva, Keskisuomalainen, Etelä-Suomen Sanomat, Göteborgs Posten, Aftonbladet, Västerbottens Kuriren etc.

Countries of activity
  • Finland
  • Norway
  • Sweden

Company profile

Array


Postal address:
Arena Interactive Ltd.
PO Box 159
40101
Jyväskylä
Finland
Contact person:
Mr. Markus Filenius
Phone:
+358.50.3365447
Fax:
+358.14.622420

E-mail:
marko.filenius@arenainteractive.fi

RSS Feed:


Arena Interactive Ltd.

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