IFRA

Mobiletech’s product portfolio consists of high quality products and modules enabling you to make the most out of the mobile channel.

Mobiletech’s product portfolio is a collection of stand-alone products, services and modules that together covers the complete value chain needed for companies of any size to start using the mobile channel efficiently. The products work very well alone, but together the value proposition is even stronger.

The modular composition of the portfolio enables the composition of a tailored package that fulfils each of customer’s needs, and is easy to extend or reconfigure when a change is needed.

The delivery models can be anything from a fully hosted solution on Mobiletech's service platform to a distributed software installation. This is possible for all our products.

• Mobile web framework
  This is a framework developed to handle all known challenges when presenting content on the mobile web. The purpose of the framework is to be a "Black Box", optimizing the end user experience of mobile browsing. Content adaptation and optimizing is a key feature and, in addition, features for handling diversity in connectivity, interaction models, and issues related to devices and Telecom networks are built in.
  Delivered as a software and integrated in an existing web CMS tool (e.g Escenic), the mobile can now be desked using the same efficient digital workflow publishers are used to on the web. All the powerful features of the mobile context are preserved, allowing for complete editorial freedom and control to create dynamic portals and services designed for mobile.

Other products include

• Mobile publishing tool
  Publish is a web based content management system and configuration tool especially adapted for mobile internet portals. Here, all types of content (articles, ringtones, pictures, video, games etc) can be individually published, administered and priced.
• Mobile metrics
  Know what your readers are doing. With advanced functions for tracking end users on the mobile site you can easily find out who your readers are, what they like to look at and when.
• Messaging Gateway
  Incorporate two-way messaging into your site, build customer databases, invite your customers to an effective and long term dialogue
• Operator Billing
  For selected markets you can also identify customers and bill for premium content direct to an end user’s mobile account, unlocking new revenue streams
• Mobile advertising
  With our mobile ad management tool you can monetize ad space quickly and intelligently using an ad management tool specifically designed for the mobile context
• Mobile Router
  With the Mobile Router in place users need only remember one URL to access the mobile site – the top level www domain.